The US healthcare system is struggling with a shortage of physicians—primary care providers, in particular. This workforce disparity contributes to provider burnout, widespread access and service issues, and a poor patient experience. At the heart of the issue is a mismatch between the current physician-centric care models and the needs and expectations of patients who prioritize access, convenience, and a seamless care experience.
While traditional systems apply band-aid solutions, new primary care market entrants, often with access to the premium dollar, are investing in more efficient and consumer-friendly care models.
To remain competitive, health system leaders must understand primary care as the foundation and front door to a healthcare system that brings value by:
- Managing patient panels appropriately by anticipating and planning for each individual’s healthcare needs.
- Helping patients navigate the complexity of the healthcare system.
- Effectively managing the total cost of care.
